Why does he care?

Posted on August 8th, 2005

I first met Graham at an agency we worked in many years ago. My first impression of him was that of a dorky, high-energy, young go-getter with plenty of ideas and no filter between his brain and his mouth. My first real memory of him is at a Jack Astor's restaurant. He ordered the Cheeseburger, just lettuce, with fries and a Coke, no ice. This is of course his staple (along with Pizza Hut -- I think he has shares in the brand). In an effort to get to know me, he asked his trademark question about Bionics. I've since heard him ask this of dozens of people. They usually respond with the appropriate "not really interested in the question” stare, but some give it thought and come up with interesting responses. -


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